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Coca-Cola is helping retailers make recycling simpler, more engaging and more effective through innovation. Oscar Sort — a zero-touch, gamified recycling station — helps businesses boost diversion and engagement while improving the recycling experience for consumers. The system can even be customized to connect with programs like r.World, which collects, sanitizes and reuses sampling cups right here at the show.
By using Oscar Sort, businesses can increase recycling rates by up to 300%, lift engagement by 7%, and gamify recycling to make sustainability an experience everyone can participate in. Together, Oscar Sort and r.World support a more circular system — one that reduces waste, builds lasting habits and delivers on what today’s shoppers expect: sustainability they can see and be part of. Contact your Coca-Cola representative to learn more. |